Tag: aesthetic theory
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The Mascots that Made Us: From Tony the Tiger, to Pikachu.
As a media studies scholar and cereal addict, I find popular culture mascots such as Tony the Tiger and the King Vitamin (my all time fav, second only to Count Chocula) to be fascinating examples of how branding and marketing are used to create narratives that capture the attention and loyalty of audiences.
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It’s the Apocalypse… Again: Fandom and Fantasy in HBO’s “The Last of Us”
[[A critical analysis on the works of various apocalypse stories, including the new HBO series The Last of Us.]] The apocalypse story is a popular genre in media, with a wide range of works depicting different versions of a world-ending event. These stories can take many forms, from the zombie of George A. Romero’s “Night…