Tag: cultural studies
The Mascots that Made Us: From Tony the Tiger, to Pikachu.
As a media studies scholar and cereal addict, I find popular culture mascots such as Tony the Tiger and the King Vitamin (my all time fav, second only to Count Chocula) to be fascinating examples of how branding and marketing are used to create narratives that capture the attention and loyalty of audiences.
CFP CARGC: Global Media Studies 2023 (USA)
Call for papers: Doing Global Media Studies: Theories, Practices, Reflections, CARGC symposium, University of Pennsylvania, Philadelphia, PA, USA, … CFP CARGC: Global Media Studies 2023 (USA)